The Empathetic engineer
The Empathetic engineer
The Empathetic engineer
People-first
Developer advocacy
The Empathetic Engineer explores the human narratives behind technical advocacy, illuminating the stories of those who bridge the gap between developers and the tools they use.
The Empathetic Engineer explores the human narratives behind technical advocacy, illuminating the stories of those who bridge the gap between developers and the tools they use.


Should we still call it DevRel?

Developers call the shots on purchasing now. Here’s why.

Two ways to make AI agents suck less

Should we still call it DevRel?
SJ Morris, HubSpot's Developer Community lead, discusses the unique challenges of developer relations (DevRel) at "developer-plus" companies, where unlike public relations, devrel must constantly justify its value despite serving an increasingly broad technical audience that extends beyond traditional developers.
interviews
3/5/25

Should we still call it DevRel?
SJ Morris, HubSpot's Developer Community lead, discusses the unique challenges of developer relations (DevRel) at "developer-plus" companies, where unlike public relations, devrel must constantly justify its value despite serving an increasingly broad technical audience that extends beyond traditional developers.
interviews
3/5/25

Developers call the shots on purchasing now. Here’s why.
Developer-friendly tools and APIs are no longer optional—companies that empower their developers to make strategic decisions thrive, while those that ignore developer experience risk becoming the next Nokia.
developers
2/10/25

Developers call the shots on purchasing now. Here’s why.
Developer-friendly tools and APIs are no longer optional—companies that empower their developers to make strategic decisions thrive, while those that ignore developer experience risk becoming the next Nokia.
developers
2/10/25
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Devrel.
in your inbox.
Exploring the human narratives behind technical advocacy, illuminating the stories of those who bridge the gap between developers and the tools they use.
Devrel.
in your inbox.
Exploring the human narratives behind technical advocacy, illuminating the stories of those who bridge the gap between developers and the tools they use.
Devrel.
in your inbox.
Exploring the human narratives behind technical advocacy, illuminating the stories of those who bridge the gap between developers and the tools they use.